Considering the competitive nature of the SUV market, introducing the Hyundai Palisade couldn’t have come at a better time. Looking back, Hyundai’s large SUV history in South Africa doesn’t make for good reading except for the Hyundai Terracan. At the time, seasoned off-roaders considered it a more cost-effective option to the Land Cruiser which is impressive in itself.
Hyundai has announced BTS as the new brand ambassador for the all-new Hyundai Palisade SUV. The seven-member South Korean boy band, also known as the Bangton Boys, was formed by Big Hit Entertainment in 2013. Since then, they have become a real sensation winning numerous awards and has bragging rights as the most retweeted celebrities in 2017 and 2018.