The first Hyundai i20 drove off the showroom floor as far back as 2008. Using an entirely new platform created at Hyundai’s European technical centre, it allowed the Korean automaker to enter Europe’s competitive subcompact B segment. In the last ten years, the i20 has seen several upgrades but the best is yet to come.
Hyundai is once again in the news winning yet another award. This time it’s all about the inverted headlight design that has earned them the International Design Excellence Award.
Hyundai Motorstudio Digital is a new concept from the Korean automaker that could spell the future of car showrooms. While no actual cars are on display here, this advanced digital studio offers a virtual experience allowing customers to view the cars they like in great detail. From toy models, VR Goggles and mega screens to colour palettes and a 3D car wall, Hyundai Motorstudio Digital is simply incredible.
According to Interbrand’s latest rankings, Hyundai Motor is among the most valued brands in the world for the fourth consecutive year. Hyundai’s global brand value has grown another 3% since 2017 to a record high of US $13.5 billion. This result successfully places Hyundai in the top 40 Best Global Brands. They are now ranked the 36th most valuable brand and all that through challenging conditions across many global markets.
Hyundai is South Africa’s fifth most popular car brand and it’s no surprise really with their range of mid-range, compact SUVs. With efforts to keep up with new trends and technologies, Hyundai is ringing the changes to their legendary SUVs, the Tucson and Creta. Adding to their collection of in-demand vehicles, the Hyundai Creta and Hyundai Tucson are now available with additional comfort features and elegant styling. The larger Hyundai Tucson also gets a few mechanical changes.
Hyundai has recently partnered with Amazon to offer customers a virtual showroom, making them the first automaker to create such a page. In addition to buying a set of headphones, American customers can now shop for their next Hyundai on the e-commerce site. While they can’t buy a car directly from Amazon, customers can visit the virtual showroom to compare prices, read reviews, book a test drive and find a Hyundai dealership in their area on Hyundaiusa.com.
Hyundai has entered into a strategic partnership with Israeli auto tech company, Autotalks. The collaboration is aimed at developing the next generation Vehicle to Everything (V2X) chipset for connected cars. This will result in improved vehicle and road safety, mobility and a vital step toward autonomous driving and potential business opportunities within smart city infrastructure.
You like Vivaldi, but your kids prefer the pumping beats of Drake and Jay-Z. You need the navigation system on audio to get you to your destination safely, but your wife just got the baby to sleep in the car seat. Or perhaps you need to take an urgent business call while you’re en route to rugby practice with four unruly boys in the back seat because it’s your turn to man the carpool. We all know the frustrations of sharing the auditory space in a vehicle with the people closest to us, and there’s no denying that it can drive even the most patient person completely and utterly bonkers.
Part 2 of the young entrepreneurs’ docuseries with Hyundai Ioniq and Buzzfeed presents “How Your Leftovers Could Feed the Homeless”. The founder of Lunch On Me, LaRayia Gaston, is responsible for this incredible campaign as she inspires radical acts of kindness within the homeless community. They repurpose leftovers and deliver fresh food parcels to feed the homeless six days a week.
Hyundai Motor Company and its authorized dealers in Saudi Arabia have announced the success of their road safety campaign for women. The “Safeway with Hyundai” initiative aims at educating female college students about road safety.
Hyundai wants to promote a culture of traffic and road safety especially in this new era where women are allowed to drive in Saudi Arabia. Focusing on female university students seemed the obvious choice and has exceeded expectations.